"If you haven't heard of Swet Tailor, that's probably because it's not your typical golf clothing company. Actually, it’s not a golf brand at all. Swet Tailor CEO Adam Bolden started the company with the intention of creating clothes for “the modern guy.” Streamlined looks, comfort-first styles and muted tones with pops of color are signature to Swet Tailor’s offerings.
But Bolden is also an avid golf fan and player—he watches the PGA Tour regularly and tries to sneak in a round once a week. As the CEO noticed the game’s dress code become more casual, he saw an opportunity to expand into golfwear. Swet Tailor soon launched its “Pro Shop” section, which gives customers sporty clothing options that can work for golf, tennis, work, the bar—you name it."